You can invest all kind of time and money into improving your sales team and marketing efforts, but without the right tools you will never achieve the productivity and success rates you desire. Your sales team is only as strong as the software and technology they use to get the job done. If you’re relying on old or outdated software and tools, then your sales team is probably missing out on crucial sales opportunities. Utilizing CRM tools, such as Sage CRM, can help your company not only improve your productivity but also reach your overall sales and business goals. While the basic function of Sage CRM is to help you properly manage your customer data, its potential is endless. With the right strategy, you can use CRM to transform more than simply your customer relationship management.
The following benefits will help you understand how you can properly utilize your CRM solution to transform your entire business, not just the sales department:
- Increase your sales with very little effort
CRM software allows you to foster customer relationships you already have by providing you with pertinent information about your customers and the products they carry. While acquiring new customers requires a substantial amount of time and money, nurturing existing relationships is fairly easy. With Sage CRM, you have access to customer information instantly, allowing you to focus on cross-selling and up-selling activities. You can also use the solution to locate the pricing and availability of your products, as well as check on the shipment status of current orders.
- Improve administrative productivity levels
Selling new products and acquiring new customers requires a lot of paperwork. The automation that comes from Sage CRM will help your sales team reduce the amount of time they spend on administrative tasks so they can spend more time with the customers. The solution provides users with a complete view of customer data, allowing you to find instant answers to common customer questions. This will allow your team to improve your administrative productivity and focus on developing more strategic sales initiatives.
- Increase collaboration among your employees
The employees on your sales teams are not the only ones to benefit from having instant access to customer data. Your entire organization can benefit from the information stored in your CRM system. Sage CRM allows users to view their individual sales, collective sales, as well as the collective sales so they can work together to take advantage of more sales opportunities. Other departments can also use the software to answer important questions about the business or respond to customer inquiries.
- Achieve real-time information wherever you are
One of the distinguishing features of Sage CRM is its ability to provide you with instant information about any one of your customers no matter if you are at the office, out in the field, or in the airport. The mobile features contained within Sage CRM provide users with new ways to stay connected, improve productivity and engage with customers while on the road.
If you think your business could benefit from Sage CRM, contact us today. We’d love to help you discover how CRM can take your sales (and business) from ordinary to extraordinary.